PRE-ORDER AVAILABLE NOW!
Pitch your Potential
Dr. Vicki Johnson’s book, Pitch Your Potential: The Formula for Winning Dream Jobs, Awards, and Elite Opportunities, is an in-depth guide to her breakthrough MATCH ME Formula®, the 7 elements of a winning application. The Formula has helped thousands achieve dream jobs, top university spots, fellowships, and awards. If you have been seeking a Formula to make a winning personal pitch, overcome mindset challenges, and become the most prepared applicant for dream opportunities, this book is your guide.
SPECIAL BONUSES ARE ON OFFER WHEN YOU PRE-ORDER BY DECEMBER OR MAKE A GROUP PURCHASE!
Book
“Pitch your potential” is for you IF You:
Are tired of gatekeepers that hold you back from pursuing BIG goals
Aim to increase your self-confidence and preparedness for the competition
Need tactical strategies to nail the most pressing question of your career: Why you?
Want to learn my breakthrough MATCH ME Formula®, that have helped thousands land dream jobs, elite university spots, awards, and career-advancing opportunities that skyrocket your career
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Praise for the Book
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![Woman with curly hair smiling in leopard print top, urban background.]()
“I struggled throughout college and in the first few years post-graduation with landing offers because I had no idea how to craft an effective application. Through the MATCH ME Formula® Dr. Johnson teaches, I was finally able to pursue the opportunities that have made all the difference in my career. I am truly thrilled about your book! I know it will help other students and young professionals learn the important skills needed to achieve their goals.”
JULIE GARDELLA
NYU Graduate Student and Fellowship Winner
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![Smiling person wearing a blue patterned shirt against a purple background.]()
“The MATCH ME Formula® is pure brilliance! Dr. Johnson’s approach to applications challenged me to grow and do better and provided detailed advice for my CV, essay outlines, and program research. I knew I had potential, but Formula helped me cross the threshold where potential starts to bear fruit. I received funded offers for an MFA at 2 top U.S. graduate schools!”
RICHARD MABULA
Fully Funded MFA Student & Award-Winning Artist
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![A woman with long, curly black hair, wearing a leopard print shirt, posing outdoors against a stone wall, smiling at the camera.]()
“I still cannot believe what I have achieved - a full funding award worth more than $75,000 and the opportunity to attend my dream master's program and fellowship to enter the U.S. Foreign Service. Your MATCH ME Formula® helped me build and polish my application story. This gave me the edge I needed to stand out among so many other outstanding candidates.”
OUMAMA K.
Foreign Service Office and Fellowship Winner
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![A woman smiling outdoors near blooming white hydrangeas under a cloudy sky.]()
"Before working with Vicki and learning the MATCH ME Formula®, I thought I wasn't a unique or qualified enough candidate to be applying for any of the opportunities I had my heart set on. Vicki taught me the best way to tell my story for each award. These are REAL strategies and tools that will elevate your application and make you stand out from the rest of the applicant pool."
RACHEL SANTARSIERO
Multi-Fellowship Winner
